UX design stands for user experience design, which refers to the process of designing digital products or services that are easy to use and provide a positive experience for users. UX design is important because it helps businesses to create products that are not only functional but also enjoyable and satisfying to use. By understanding the needs and preferences of users, UX designers can create products that are intuitive, easy to navigate, and aesthetically pleasing, which can lead to increased user engagement, higher customer satisfaction, and ultimately, greater business success.
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